Real options

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Choices and options ebb and flow, increasing or decreasing in response to technological and social developments. A text message exchange with an associate has jogged memories, helping to shed light on the whys and wherefores of circumstances.

Conditioning is powerful tool for maintaining the status quo. When such a spell is broken, is it useful to spend time wondering why one was taken in?

Freedom is accessible to a larger extent than many of us realise.

Our earliest forebears identified an urge to expand the range of options available for experiencing life. This work has gone on through the ages and here we are today, sometimes not seeing the wood for the trees.

Packaging can make an impact on the surface, but the depth of content will always matter a lot more.